A Telco Perspective: The shift from static, one-way communication to dynamic, two-way conversations is well underway, reshaping how businesses connect with their customers.
Tag: Omnichannel
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From Missed Opportunities to Meaningful Conversations
One-way messaging is no longer enough. Customers expect instant, two-way conversations on the channels they trust and use daily.
Why One-Way Communication Is Costing You Customers
In a world that moves at the speed of a swipe, customers expect answers now – and not just from you, but from every brand they interact with.
HORISEN at WAS21: Networking, Partnerships, and the Evolution of Messaging
Our event year started in Dubai with incredibly productive meetings, and we are excited to be back for another round of productive conversations at WAS21.
Strategic Campaign Management
Put yourself in the customer’s shoes and imagine: You receive a promotional message. It’s generic, irrelevant, and disrupts your day. You ignore it. Now, contrast that with a message that arrives just as you’re considering a purchase – personalized, engaging, and tailored to your needs.
HORISEN at AWC Miami: Unveiling All-in-One Messaging Solutions
This March, the telecom industry gathers for AWC – and HORISEN is ready to be part of the telco melting pot!
Meta’s Big Bet on Messaging is Paying Off
For years, Meta has been pouring billions of dollars into messaging, believing that private conversations hold the key to the future of digital communication. And now, that bet is finally paying off.
The Future of In-Flight Connectivity
Staying connected is no longer a luxury – it’s an expectation. Whether on the ground or in the air, passengers demand seamless communication, and airlines are taking note.
The Build vs. Buy Dilemma in Messaging Software
You want to start a messaging business, or maybe your current messaging business is growing rapidly, and you need a more robust, scalable solution.