RCS Business Messaging is enabling CX teams to unlock new efficiencies and opportunities within their customer communications strategies.
Tag: Mobile Marketing
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RBM Enabler in the Age of Apple’s RCS Transformation
Apple has announced support for Rich Communication Services (RCS) in its latest iOS 18 update, rolling out in September 2024.
RCS in Customer Service
Uncover some of the use cases for RCS in customer service
As RCS became available on IOS earlier this month, the headlines centered on the opportunity for better interoperability between Android and Apple devices.
The Rise of CPaaS
Digital transformation has made the Communications Platform as a Service (CPaaS) industry experience significant growth.
Business Messaging Strategies During Big Sports Events
Business messaging is an effective strategy for engaging audiences during international multi-sport events.
Understanding CPaaS
What is CPaaS?
Communications Platform-as-a-Service is a specialized form of Platform-as-a-Service (PaaS) that enables businesses to seamlessly integrate communication features such as voice, video, and messaging into their existing applications.
The Impact of Apple’s Embrace of RCS on Business Messaging
Apple’s embrace of RCS marks a key moment in the evolution of mobile messaging, particularly in the area of A2P communication.
Omnichannel Messaging Platforms
Deep dive into the fundamentals of omnichannel messaging platforms and the customer experience problems they help to overcome.
Revolutionizing Marketing and Communications Technology
The world of marketing and communications is undergoing a remarkable transformation, fueled by the accelerated shift to digital during the pandemic. As consumers flock to online channels, businesses are seeking innovative ways to communicate effectively.