Is Facebook Messenger killing BULK SMS?

Is Facebook Messenger killing BULK SMS?

After Facebook’s F8 Development Conference, some started speculating that some Facebook Messenger new features were designed to kill BULK SMS. But, such predictions are not entirely true. So, let’s start from the beginning first, with this year’s conference general...
SMS vs. Social Media – who wins?

SMS vs. Social Media – who wins?

SMS vs. Social Media Social media has changed the world in so many ways. Communication and connecting to other people have become easier, faster and more fun so the number of active social media users have grown rapidly and we can say that today vast majority of...
Bulk SMS – who should use it, when and why?

Bulk SMS – who should use it, when and why?

Bulk SMS: who should use it, when and why? Bulk SMS is a very useful and effective marketing channel that should be an integral part of any mobile marketing strategy that tends to achieve real success in today’s mobile world. As we all know, mobile phones are ruling...
10 Do’s and Don’ts of SMS Marketing

10 Do’s and Don’ts of SMS Marketing

What you need to know about SMS Marketing SMS marketing is a perfect business choice if you want to communicate with your customers/audience in a fast, efficient and inexpensive way. There are more than 6 billion mobile devices in the world today. SMS reached more...
OTT vs. Bulk SMS

OTT vs. Bulk SMS

OTT apps vs. Bulk SMS Although we witness a serious rise in popularity of Over-The-Top (OTT) instant messaging apps like WhatsApp, more than 50% of WhatsApp users still think that SMS will always be an essential form of communication for them. And more importantly,...